Living in the digital world, a website is crucial for any business. If you have a business and don’t have a website, you are probably losing out on opportunities for your business. A website can be used to accomplish many different marketing strategies to help your business grow. The web has a far more extensive reach than any other form of advertising. Your website will be the center of your company’s online presence. You can advertise your business around the web on social networking sites, forums and through pay-per-click advertising programs.